How do I increase sales on my store?

If customers are visiting your site but not purchasing, here are some questions to ask yourself:

  • Is your main navigation easy to use?
  • Can you move any non-essential pages to the footer navigation?
  • Does your visual brand look professional?
  • Does your homepage have a clear call to action?
  • Does your website copy speak to your target audience?
  • Does your website look just as good on your mobile phone?
  • Does your business seem trustworthy?
  • Are shoppers adding products to their cart?
  • Are shoppers abandoning/leaving items in their cart?
  • Is price or payment options stopping them from checking out?
  • Are you re-marketing to your website visitors?
  • How are visitors scrolling, clicking, and searching your website?
  • What else could be stopping you from making sales?

To dive deeper into any of the questions above, click here.


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